In our company we have core values that we live and breathe by as a team. These are core values that Alwyn and I have in our personal life and as a company they define who we look for in people we hire for our company. Everyday, any decision that gets made gets filtered through these core values.
I wish I could say we had these in place from day one when we opened our business(10 years ago) but we didn't. It would have kept us from making some of the mistakes we made like hiring the wrong people at times. We had core values but it wasn't until I started studying the company, Zappos that we redefined our core values and really started to use our core values in everything we do. We are always learning from businesses outside of the fitness business to make sure we "Keep Leading" which is one of our core values.
What are your core values? whether you have a company or simply have them for yourself it is a powerful exercise to sit down and decide what do you stand for? What drives you?
Our Core Values-
Starting with a solid base of core values to build your company on
is one of our secrets to unlocking your success as a business. We
will be teaching a TON of fitness business success secrets at our
We are in Rhode Island this weekend.
Don't miss it- Click Here